The client was not able to assess the optimum price for products due to heavy discounting by competitors in a highly competitive market.
We built a machine learning model for client to predict the win rate of different product pricing strategies with an estimated confidence level.
We helped our client increase margins around specific items by 1.4% in 3 months, through assessing price performance and providing scenario planning for prices.
1. Customer micro-segmentation.
2. Interactive dashboard presenting past behavior of various segments.
3. Advanced modelling predicting win rate of different product pricing strategies per customer segment.
The client was not able to assess the optimum price for products due to heavy discounting by competitors in a highly competitive market.
We built a machine learning model for client to predict the win rate of different product pricing strategies with an estimated confidence level.
We helped our client increase margins around specific items by 1.4% in 3 months, through assessing price performance and providing scenario planning for prices.
1. Customer micro-segmentation.
2. Interactive dashboard presenting past behavior of various segments.
3. Advanced modelling predicting win rate of different product pricing strategies per customer segment.
